• Skip to main content
  • Skip to secondary menu
  • Skip to primary sidebar
  • Skip to footer
  • Our Services
  • Contact Us
  • Newsletter
  • Top Nav Social Icons

FindBiometrics

FindBiometrics

Global Identity Management

  • Biometrics
    • What are Biometrics?
    • FAQ
    • Biometric Associations
    • Companies
    • Premier Partners
  • News
    • Featured Articles
    • Interviews
    • Thought Leadership
    • Podcasts
    • Webinars
    • Year in Review
  • Applications
    • Biometric Security
    • Border Control and Airport Biometrics
    • Consumer and Residential Biometrics
    • Financial Biometrics
    • Fingerprint & Biometric Locks
    • Healthcare Biometrics
    • Justice and Law Enforcement Biometrics
    • Logical Access Control Biometrics
    • Mobile Biometrics
    • Other Biometric Applications
    • Physical Access Control Biometrics
    • Biometric Time and Attendance
  • Solutions
    • Behavioral Biometrics
    • Biometric Sensors and Detectors
    • Facial Recognition
    • Biometric Fingerprint Readers
    • Hand Readers & Finger Scanners
    • Iris Recognition
    • Biometric Middleware and Software
    • Multimodal Biometrics
    • Physiological Biometrics
    • Smart Cards
    • Vein Recognition
    • Voice and Speech Recognition
  • Stocks
  • Events
  • Companies
  • Podcasts

Digital Assistants to Become Increasingly Integral to Automotive Branding: Frost & Sullivan

January 16, 2020

Frost & Sullivan Forecasts Rise of Branded In-Car Digital Assistants

Frost & Sullivan is predicting that digital assistants will become an increasingly important component of automotive branding in the next five years. Digital assistants allow drivers to control various navigation, safety, and entertainment features with simple voice commands to minimize the number of distractions they face while on the road.

They also provide an opportunity for car manufacturers, who can integrate digital assistants into the design of their vehicles to deliver more personalized driver experiences. Major manufacturers like BMW and Mercedes-Benz have already launched their own in-car assistants, and the practice is expected to become more common as technology continues to improve.

“Digital assistants have become a key differentiator for manufacturers,” explained Frost & Sullivan Mobility Research Analyst Anubhav Grover. “Branded digital assistants will help automakers strengthen their brand and convert one-time sales into continual service-centric relationships.”

The prediction comes courtesy of a new Frost & Sullivan report that examines the in-car digital assistant market leading up to 2025. The report indicates that North America will have the highest rates of digital assistant adoption, while the Asia-Pacific region (and China in particular) will exhibit the most growth potential.

With regards to technology, Frost & Sullivan expects to see more hybrid solutions that combine cloud and embedded services, and the increased adoption of augmented reality and other new technologies. It also suggests that car manufacturers will partner with third-party technology companies to help develop their assistants, just as Mercedes and BMW have partnered with Cerence (or Nuance, prior to Cerence’s recent spinoff).

“Digital assistant developers are building strategic partnerships with telecom providers and communication module makers to enhance on-road safety and in-vehicle data-rich services,” said Grover. “Flexible business models such as ‘choice of network’ for consumers will further improve customer retention and revenue generation.”

Frost & Sullivan also stressed that data security will be vital in smart cars that need to protect the personal information of their drivers.

(Originally posted on Mobile ID World)

Related News

  • Voice Interaction Coming to More Cars Thanks to Speak With Me PartnershipVoice Interaction Coming to More Cars Thanks to Speak With Me Partnership
  • Nuance Brings Virtual Assistant to Cerner Corporation PartnershipNuance Brings Virtual Assistant to Cerner Corporation Partnership
  • Frost & Sullivan Recommends a More Holistic Approach to CybersecurityFrost & Sullivan Recommends a More Holistic Approach to Cybersecurity
  • Digital Twins and Interactive Experiences Lead Deloitte’s Tech Trends for 2020Digital Twins and Interactive Experiences Lead Deloitte’s Tech Trends for 2020
  • Xpeng P7 Smart Car Features Biometric UnlockXpeng P7 Smart Car Features Biometric Unlock
  • Behavioral Biometrics will Drive ID Verification as AI Improves: Frost & SullivanBehavioral Biometrics will Drive ID Verification as AI Improves: Frost & Sullivan

Filed Under: News Tagged With: AI, artificial intelligence, automotive technology, connected cars, Frost & Sullivan, industry reports, industry trends, smart cars, virtual assistants, voice interaction

Primary Sidebar

Want To Deploy Biometric Access? Download This First:

The resources in this bundle will give you the know-how to choose the right biometric access for your organization.

Sponsored Links

facetec logo

FaceTec’s patented, industry-leading 3D Face Authentication software anchors digital identity, creating a chain of trust from user onboarding to ongoing authentication on all modern smart devices and webcams. FaceTec’s 3D FaceMaps™ make trusted, remote identity verification finally possible. As the only technology backed by a persistent spoof bounty program and NIST/iBeta Certified Liveness Detection, FaceTec is the global standard for Liveness and 3D Face Matching with millions of users on six continents in financial services, border security, transportation, blockchain, e-voting, social networks, online dating and more. www.facetec.com

TECH5 logo

TECH5 is an international technology company founded by experts from the biometrics industry, which focuses on developing disruptive biometric and digital ID solutions through the application of AI and Machine Learning technologies.

TECH5 target markets include both Government and Private sectors with products powering Civil ID, Digital ID, as well as authentication solutions that deliver identity assurance for various use cases. 

Learn more: www.tech5.ai

With its secunet border gears product portfolio and specialised consulting expertise, secunet supports police forces and security authorities in their sovereign tasks. Whether ABC gates, self-service kiosks or biometric middleware – each component helps to strengthen identity protection and to accelerate verification – in mobile and stationary scenarios.

Mobile ID World Logo

Mobile ID World is here to bring you the latest in mobile authentication solutions and application providers. Our company is dedicated to providing users with the best content and cutting edge information on technology, news, and mobile solutions for your mobile identity management needs.

Recent Posts

  • Illinois Supreme Court Sets Statute of Limitations for BIPA Claims
  • Taiwan Cracks Down On Biometrics Talent Poaching: Identity News Digest
  • TECH5’s Biometric Tech Supports Remote Voting in Oman
  • You Have Five Years to File Your BIPA Lawsuit: Identity News Digest
  • [UPDATED] Feb 15 Virtual Summit Sessions Announced: Digital ID in Healthcare, Financial Services, Travel

Biometric Associations

IBIA and fido

Tweets

Footer

  • About Us
  • Company Directory
  • Advertise With Us
  • Contact Us
  • Privacy Policy
  • Terms of Use
  • Archives
  • CCPA: Do not sell my personal info.

Follow Us

Copyright © 2023 FindBiometrics