On the Fly POS has turned to Ipsidy to streamline onboarding and authentication procedures for its customers. On the Fly is a subsidiary of The POS Lab, and provides merchant clients with an entire portfolio of payment processing and management solutions.
The partnership with Ipsidy will specifically strengthen the integrity of On the Fly’s point-of-sale and Electronic Merchant Gateway (EMG) platforms. In that regard, Ipsidy’s Proof will make it easier for merchants to onboard new employees, while AuthentifID will enable passwordless logins based on the FIDO2 authentication protocol.
Proof is a mobile Identity-as-a-Service offering that compares a selfie to the image on a photo ID to verify someone’s identity and confirm that that individual is present and in possession of their own document. The solution will enable biometric identity verification for people registering for an account to use an employee-facing system.
AuthentifID, on the other hand, was developed in collaboration with LoginID, and supports ongoing authentication and account recovery once an employee account has been created. The passwordless solution is built with Ipsidy’s Proof technology, and will establish a secure link between an employee’s biometric identity, their device, and their user account.
In addition to supporting employee logins, On the Fly will eventually allow merchants to add Proof to their public-facing applications. The solution would let merchants use Proof to verify the ages and identities of customers in physical and online settings, and would be delivered through On the Fly’s partnerships with other independent sales organizations.
“With increased rates of card-not-present fraud and familiar fraud chargebacks, the need for strong validation of identity in payment processing is self-evident,” said POS Lab CEO Manny Garcia. “By adding Ipsidy’s mobile identity authentication services to our platform, we can deliver enhanced identity trust in digital onboarding and deliver the seamless convenience of biometric passwordless login to our US merchants and their customers.”
The news should help Ipsidy recover from a down year during the pandemic. The company recently provided secure onboarding technology for Wipro Limited, and has argued that biometric identity solutions can help reduce the high rates of unemployment fraud in the wake of COVID-19.
March 29, 2021 – by Eric Weiss