BioCatch Welcomes New SVP of Sales and Operations

BioCatch has announced another important change to its executive leadership. The company is welcoming a new Senior Vice President of Sales and Operations in Timothy Sadler.

Sadler joins the company from a previous position with Armis, an Israel-based cybersecurity firm that was acquired by Insight Ventures last year in a $1.1 billion deal. Before that, he served as Chief Revenue Officer for Kenna Security, which was acquired by Cisco Systems this past July.

In announcing Sadler’s appointment, BioCatch noted his efforts in helping to build the corporate organizations of his previous employers before their acquisitions.

“We specifically recruited Tim into this role, given the importance of our global partnerships and his background in building world class revenue operations throughout his career,” explained BioCatch CRO Mike Keating. “Tim is joining at time of momentous growth and will be critical to the team driving operational excellence.”

Indeed, BioCatch has been benefitting from growing interest in the kind of behavioral biometrics technology in which the company specializes as more organizations seek out anti-fraud solutions that can run passively during online interactions with customers. The company was named to the Inc. 5000 list of America’s fastest-growing companies this past summer.

BioCatch is growing, and it’s also reorganizing. Last month, the company announced that its Chief Operating Officer, Gadi Mazor, would step into the role of CEO as the previous chief executive, Howard Edelstein, took a step back, though he will continue to serve as Chairman of the Board.

“Tim joins our team at a pivotal point in our growth trajectory,” commented Mazor. “I am confident that his approach to developing sales strategy and building strong partnerships and channels will enable BioCatch to expand our technology to more world’s largest financial institutions and achieve our revenue goals.”

For his part, Sadler said he is “thrilled” to be joining the company, praising its “cutting edge technology” and its benefits to financial institutions in particular. “The company is entering a new chapter of growth, I am excited for the opportunities working alongside our partners and global go-to-market team,” he said.

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November 1, 2021 – by Alex Perala