Money20/20: New Fujitsu Solution Lets Customers Call Businesses Over the Internet, with Biometric Security

“…Fujitsu has integrated it into its Biometrics-as-a-Service (or “BIOaaS”) platform, enabling support for mobile biometric authentication right out of the gate.”

Money20/20: New Fujitsu Solution Lets Customers Call Businesses Over the Internet, with Biometric SecurityFujitsu has announced a new communications solution that lets any website of mobile app include a button to let users instantly call a business over the internet. It’s called Secure DirectClick, and enables online calls from any online device, anywhere in the world. And to sweeten the deal for businesses, Secure DirectClick can be integrated into existing CRM systems to bring up user data retained by a specific organization, letting them offer more personalized service to callers.

Of course, enabling instant, internet-powered communications opens up a particular set of security risks; but Fujitsu’s solution features powerful safeguards. Secure DirectClick uses 256-bit encryption through a Secure Sockets Layer, and can capture IP address and geolocation information of end users. More importantly, Fujitsu has integrated it into its Biometrics-as-a-Service (or “BIOaaS”) platform, enabling support for mobile biometric authentication right out of the gate.

In a statement announcing the solution, Fujitsu America Financial Services Head Amol Selot explained that because Secure DirectClick is integrated directly into BIOaaS, “the financial institution has assurances that the customer they are speaking to is the correct person” while “the customer has trust that the person on the other end of the line is a true representative of the company they claim.”

Fujitsu is showcasing Secure DirectClick among other security solutions at this week’s Money20/20 event in Las Vegas, where FindBiometrics is reporting live from the show floor.

October 23, 2017 – by Alex Perala