When we talk about biometrics and stadium security, the tendency is to focus on the fan experience – facilitating seamless entry to a facility, enabling automated retail purchases, even streamlining the mobile ticketing process. But the fan experience is only part of the equation. Entertainment facilities, from sports arenas to concert venues, are massive buildings that operate depending on the work of hundreds of employees and staff members, each of whom requires a different level of access. Biometrics can help here, too.
As an example of how contactless biometrics can improve experiences in stadiums on all ends of the equation, facial recognition specialist Alcatraz AI has published a case study laying out the company’s work with the Los Angeles Football Club (LAFC). The paper, which is free to download, showcases the benefits of a touchless biometric security system in the increasingly important use case of stadium and arena security.
—Download the Case Study: “Safeguarding the Los Angeles Football Club (LAFC) with Touchless Access“—
Alcatraz announced the deployment of its Rock access control solution at LAFC’s home field, the Banc of California Stadium, in the summer of 2021 as businesses were reopening after the initial stages of the COVID-19 pandemic. When the deployment was first announced, Alcatraz noted that two-thirds of employees had expressed concerns about the safety of physical venues. As a contactless access control technology, Alcatraz Rock addressed this by reducing the number of shared touchpoints and simplifying the venue’s access control procedures.
Beyond offering much-needed peace of mind for hygiene-aware employees, the Rock produced operational efficiencies and the high level of security demanded for such a complex deployment. As a keyless access control system powered by machine learning technology, the Rock identifies employees and players, allowing them to access practice facilities and other restricted areas, while preventing the risks inherent with legacy access control systems like tailgating, lost and stolen key cards, and bottlenecking in high throughput areas. The solution is scalable, easy to install, and offers real-time multi-factor authentication.
The details of the deployment are fascinating, and serve as a strong endorsement of biometric security in entertainment venues. Read all about it in the full case study, which is available for free from Alcatraz AI.